Tag: funding

by Guest Contributor Jon Gosier, originally published at Gosier.org

When I tell people I used to work for Tyler Perry there are overwhelmingly two reactions. The first is the number of people around the world who haven’t ever heard of him or his work. The second reaction is laughter or condescension:

“The guy who dresses like a woman?”

“The guy who makes those black films?”

“The guy who puts his name in the title of all his films?”

Yes. That guy.

Regardless of whether or not you think he’s a creative genius, he is a genius of a different type and a lot smarter than people seem to give him credit for, especially when it comes to business.

First, some background. I only worked for Tyler Perry Studios briefly from 2006 to 2007. It was just after he had closed a deal for $200 million dollars to build his studio in Atlanta and produce his first set of TV Shows, HOUSE OF PAYNE and MEET THE BROWNS, for TBS. I was a Sound Designer and Audio Engineer at the time and not involved in any business dealings so nothing I’m saying here is confidential. In fact, much of what I write here can be discovered through a few searches on Google, Wikipedia or Variety.com.

In any case, through following Perry over the years and reflecting on my own observations at his studio, I learned a lot that I later used to find success in the tech industry. What are some of these lessons?

1- He Knows the Business He’s In

The secret to Tyler Perry’s success is really in that second group of people I mentioned. The smug people who underestimate him.

The first lesson I learned is, rarely are successful people in the business of the things their critics think they are.

People think Tyler Perry is in the business of pleasing the public or critics. He’s not. He’s not even in the business of speaking to his ‘niche’ audience. No, Tyler Perry is in the business of making movies that earn returns for his financiers. Yes, he speaks to an audience he understands but he’s always been smart enough to focus on what matters most which is the bottom-line. Read the Post What I Learned About Tech and Business from Tyler Perry

October 14, 2014 / / art

I’m on the road still – currently in Houston at the Grantmakers in the Arts 2014 Conference in Houston, Texas. This year’s conference will focus on grantmaking, race, and social justice, so I will be blogging from the conference for the next few days about issues pertinent to artists of color.

I’m speaking at the Monday morning plenary, on how the future of journalism is looking more and more like public art. Here’s a cleaned up version of my talk. – LDP

What is the future of journalism? The increasingly terrifying answer is that no one truly knows – in a time of budget cuts and a shifting media environment, it would be all too simple to despair. But in times of great turmoil we see some of the greatest forms of inspiration. In the media world, we are beginning to redefine what journalism is and what journalism can be. What is journalism, but a way of informing the public? What is art, but the expression of ideas made public? And what happens when the walls between the two start to fall?

Early experiments show a need for journalism to leap off the page, phone, and tablet and into other types of spaces. The “Reveal” project from the New York Times R & D lab, placed news, weather, and biometric data like a users weight and heart rate into a tricked out mirror.

The team started this project to “to explore how the relationship between information and the self is evolving.” So information moved from pages to personalized surfaces. But where else? Read the Post #GIA14: Journalism as Public + Art

January 22, 2014 / / media
February 21, 2011 / / Quoted