links for 2010-01-07

  • But the more blatant lesson of Avatar is not that American imperialism is bad, but that in fact it’s necessary. Sure there are some bad Americans—the ones with tanks ready to mercilessly kill the Na’vi population, but Jake is set up as the real embodiment of the American spirit. He learns Na’vi fighting tactics better than the Na’vi themselves, he takes the King’s daughter for his own, he becomes the only Na’vi warrior in centuries to tame this wild dragon bird thing. Even in someone else’s society the American is the chosen one. He’s going to come in, lead your army, fuck your princesses, and just generally save the day for you. Got it? This is how we do it.
  • The Census Bureau wants to change that in the 2010 count as it tallies immigrant indigenous groups for the first time ever, hoping to get a more complete snapshot of a growing segment of the immigrant population.

    In the 2010 Census, the bureau will tabulate handwritten entries specifying that the respondent belongs to a Central American indigenous group such Maya, Nahua, Mixtec, or Purepecha.

  • The Olympic torch trucks whizzed along the Trans-Canada Highway into Manitoba yesterday, but as they crossed over the Whitemouth River and flew past a remote junction, a slower and more sombre procession took place.

    Horses. Seven of them, carrying leaders from native communities as nearby as Roseau River and as far away as the Canupawakpa Dakota Nation near the Saskatchewan border. Those who didn’t ride walked along the shoulder. They came to this stretch almost 100 kilometres southeast of Winnipeg, in cars and vans and buses, to draw attention to the plight of missing and murdered aboriginal women in Canada.

  • Another on-line commentator, Jack Shepherd of BuzzFeed, asks: "What's a white guy to do when he finds himself in a crowd full of black folks? KFC has the answer."

    KFC Australia has come out fighting, saying that the commercial was a "light-hearted reference to the West Indian cricket team" that had been "misinterpreted by a segment of people in the US."

  • "One of the things most immediately apparent to me is the racism. It’s one thing to condemn the whalers for sinking [an animal rights protest] ship. It’s quite another to use language like “dirty Jap bastards” (offensive on two counts, how efficient!) repeatedly — as you can see on Facebook & other places."
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Trackbacks & Pings

  1. Intersectionality ‘Round the Interwebs, No. 15: BEEF!, Bitches & “Bruised Feelings” » V for Vegan: easyVegan.info on 26 Jan 2010 at 6:56 pm

    [...] Via Racialicious. [...]

Comments

  1. Deaf Indian Muslim Anarchist wrote:

    the last link reminds me of a similar incident when a video of an alive fish being cut alive (and eaten) at a Chinese restaurant went viral on the Internet. I saw so many hateful, racist comments about Chinese people (and even Japanese people)…

    being outraged about something doesn’t give anyone the right to project their anger and hatred onto an entire group.

  2. Val wrote:

    Regarding KFC; how can anyone be surprised if their ad is racist after they used the song Sweet Home Alabama in their ads here for what seemed like two years.

  3. Royce wrote:

    I question KFC’s claim that they were completely unaware of this stereotype. “…where we are told a culturally-based stereotype exists…”

    I have my doubts that Australian advertisers (working for a multinational corporation based, and founded, in the US) who made a commercial about a Caribbean team being interviewed by a British newspaper had absolutely no clue that a stereotype about fried chicken and Black Americans existed.

    As insular as Americans may be, we live in a globalized world, with the US as the culturally hegemonic superpower. I ask whether these advertisers, or KFC Australia actually ever googled fried chicken?

  4. ND wrote:

    Re: KFC commercial
    What bothers me the most is that the blame is being projected onto “Americans” for being offended when really that feels like a deflection for a number of reasons. It’s not only Americans who are offended…sure, the chicken reference slices deeply through American culture BUT there are other things going on in this commercial that are offensive even outside of the chicken conundrum.
    Watching conversations on popular internet forums break down into America’s insularity (and monopoly on racism and racist imagery) and not about accountability or responsibility or the myriad of other offenses this commercial makes.
    I get so sick of being told that I have no right to be offended when something is blatantly wrong and unless people grow up, this sort of situation will repeat over and over again.
    /rant (can’t you tell I have been waiting by for this to be posted?!)

  5. Danny wrote:

    lol…it’s kind of funny that the This Recording article pretty much summarize the entire essence of the Avatar movie.

    Kind of a little anxious what the 2010 census will reveal. Despite what a lot of people believe, demographics is a very huge factor in our lives.

    The KFC commercial, it is quite hard, at least for me, to really make a huge commentary over it as others have done without considering the Australian’s point of view, and other countries/societies that are predominantly black. As an American, I see questionable images and obviously this is an American created stereotype, but I think it would be a little immature for me to assumed the whole world sees the “exact” same thing.
    This is not a justification for offending people.

    My last comment will upset some people but frankly speaking, the whole Japanese whaling thing already had a racial perspective in it from the beginning.

    It isn’t a matter of being un-PC or telling it as it is, one can tell those statements are meant to dehumanize. Surely people who love whales can think more creatively so insult the practice.

    There are other whaling nations out there but of course, Japan being non-white, non-European, non-western, also a rich affluent country (this matters too) it’s easier to target and let more harsher expressions to flow. At least they are more noticeable. There are people of Japanese nationality or heritage who are against whaling too, so it’s very ironic and blasphemous one can say, to make such questionable comments on the entire group.

  6. jvansteppes wrote:

    Has anyone else seen Whale Wars? It’s a show about the Sea Shepherd Society chasing Japanese whaling ships to sabotage their hunting. The captain, Paul Watson, makes comments about Japanese culture that make me leery (and he’s a pretty nasty megalomaniac). He was also featured in the equally problematic film Sharkwater making irksome comments about fishermen of color…

  7. Phil wrote:

    There are a couple of things about that KFC ad. First, KFC in Australia tried to hide the ad from US audiences. Why? Because they knew how it would be perceived-and they still ran it.
    Watch the Young Turks for a good explanation of how this American stereotype is being expanded over the globe. http://www.youtube.com/user/theyoungturks?blend=1&ob=4#p/u/0/i_StDMpVhDk

  8. metal mickey wrote:

    I have no desire to watch that KFC ad. However I just want to point out that the fried stereotype as relating to blacks (and for that matter also the watermelon stereotype) are not very well known outside the US. In fact I had not heard of them until very recently. What this means for KFC I don’t know since they are all about fried chicken, obviously. However I want to point out that racism is present in all (white, Western) cultures, but each cultures has specific expressions of this racism. Claiming that ALL countries all over the world MUST adhere to US standards of politeness leaves a sour taste in my mouth. Isn’t this exactly the same thing anti-racist activists are supposed to be fighting against? That’s not saying that Australians (or Europeans, etc) are not racist, but they might not be familiar with particular set of stereotypes that Americans might have grown up with.

    (My post is not a comment on the ad itself)

  9. metal mickey wrote:

    OK, watched the ad now anyway. I do think it’s offensive but more because of ‘noisy’ black people making ‘tribal’ music. I see how an American would find the fried chicken offensive but it honestly would not have occured to me until recently.

  10. JenBen wrote:

    As an Australia, some of the commentary on the KFC debacle has somewhat given me the irrits. The ad features an Australian cricket fan at a match, surrounded by West Indies fans (who are not exaggerated, by the way – that’s the way everyone, regardless of the team, is like at an international one-dayer – country colours + noise makers of your choice + general loudness).

    The fried chicken stereotype does not exist here, this ad was not made for American audiences – in fact, it doesn’t even involve any Americans at all! Is there a stereotype in the US about people from the West Indies and fried chicken? Or is it just African Americans it applies to?

    The outrage really just smacks of American ego, sorry. KFC may well be an American company, but in Australia it is run by Australians and this was an ad made by an Australian ad agency. Should every country around the world check that its advertising doesn’t mention things that are racist stereotypes only in America?

    Moreover, just to look at what @Royce said:

    “I have my doubts that Australian advertisers (working for a multinational corporation based, and founded, in the US) who made a commercial about a Caribbean team being interviewed by a British newspaper had absolutely no clue that a stereotype about fried chicken and Black Americans existed.”

    Even if that is true (which isn’t necessarily likely – unless you assume that everyone else in the world is an expert on America. And why, exactly, would an Australian creative director, making an ad for an Australian market, necessarily need to know about American racial stereotypes?), why does it matter? Again, this is an advert that is not for Americans, not by Americans and does not even feature black Americans. If this were an ad in which a white guy said “How do you pacify a football team of black guys from LA?” and then handed them a pack of fried chicken, it would be different. But it isn’t. Not everything is about America.

  11. Meg wrote:

    Re KFC ad: I have zero context for the fried chicken is offensive issue – maybe i should have picked it up from american movies, tv shows or “very special episodes about race”, but i guessed i missed it. What makes me a bit uneasy though is the fact that KFC is an american company and find it hard to believe that at some point someone couldn’t have sussed it was going to be problematic. But to say it envokes imagery of “noisy black people” scaring some poor white guy is really to view the ad without context. For those watching cricket it is clearly associated with cricket fans and if australia (who this summer play the WIndies and Pakistan) were scheduled to play England for sure the Barmy Army would be in there being noisy and loud. I don’t know with this issue, maybe they should have been more sensitive to images involving black/white interactions but it’s one of those that i sit on the fence a bit cos while i don’t want to simply say “don’t read too much into this”, I feel this is may be a genuine case of not intentionally offending someone, but nontheless causing offence. Not in a miley cyrus “asians have slanty eyes” kind of way, but an actual example of not understanding certain steretypes.

    Probably ppl on this site don’t need it but if you want a case study on why race based conversations are difficult and how they can be so easily derailed when everyone gets defensive just see Oz (give america a break for a moment :) ) over the last little while – the blackface skit, attacks on indian students, arguments over southern cross imagery and now the KFC thing. Boils down to “you’re racist” vs. “no we’re not” and when all the hot air suffocates the conversation everything remains as it was before the outrage…….And we have Australia Day coming up, which given these issues i’m a little nervous about what level of idiocy posing as nationalism is going to crop up.

  12. Guy wrote:

    To be honest, as a Chinese-Australian who has lived on three continents, I had no idea until now that it was a stereotype in the US that black people ate fried chicken and watermelon.

    The cries of racism are just misinformed. The West Indies cricket team is currently on tour in Australia. The tour is being sponsored by KFC. What were they supposed to advertise, hamburgers? It would be racist if there was an ad where an Aussie gave free petrol to an Aboriginal or perhaps free beer to an Irishman. But handing out KFC to a West Indian is as innocuous as handing chocolate to an Asian or pizza to a Pom.

    If anything this incident just reinforces the Aussie stereotype that Americans are hypochondriacs when it comes to portraying interactions btw whites and non whites.

  13. eh wrote:

    Dear God, I can’t believe how some people think globalization is a new phenomenon. Look American Mistral shows traveled throughout the world, movies like Birth of a Nation and The Jazz singer also were released in other countries (actually before talking pictures it was very easy to have movies from different countries. Black Face and commercials playing up “the other” don’t pop up on their own, and let’s not even start on those gawd awful gollywags (started by an American who moved to Great Britian).

  14. Kat wrote:

    I have to agree with JenBen’s comment. She summed it up really well so I won’t add anything to it.
    I will say something in reply to Phil. It’s not all about America. I repeat, it’s not all about America. KFC Australia didn’t try to hide it from America. How American audiences would perceive the ad simply did not enter into their consciousness, and why should it? American ad executives aren’t concerned with whether an ad featuring a scantily clad model would offend cultural sensitivites in more conservative countries, such as Saudi Arabia or Iran, so why should anyone else be concerned about American culture when making ads for non-American audiences?

  15. KAT wrote:

    As a Jamaican living in the US, I must remind some commenters here that white Americans do not actively differentiate between the nationalities of blacks. So, yes, the stereotypes are applied to West Indians, individuals from African nations, etc unless we open our mouths and verbally express that we are not African American. All that is seen is skin color. And that is enough for stereotypes to be applied.

  16. Danny wrote:

    To be honest, there are a lot of Americans (of any background and status) , not everyone, who do have a hard time thinking beyond or outside their realm of comfortable knowledge.

    Everyone has it to a certain extent, but in these particular cases like the KFC ad, I have to agree with the Australians on this that a lot of outrage does flaunts off a lot of American-centric ego.

    Don’t take the young turks too seriously. I’ve watched many videos from them, and it’s basically entertainment. They have some valid points but not all the information or their commentary there is accurate or
    “considerate” of different groups of people.

  17. Royce wrote:

    Yes, yes, American’s are insular and so on and so forth.

    Why should they, they being KFC Australia, with the mythos of America and Col. Sanders they paste all over their website ever know the history of the product they sell?

    But why talk about awards the (I’m assuming) American KFC got for diversity in their statement?

    I just find it inconsistent to claim that you didn’t know, but also pull the corporate version of “But I have a black friend.”

  18. Christie wrote:

    I watched the KFC ad expecting to see “noisy” or “threatening” black people, as I had read that the West Indian supporters were “pacified” by the fried chicken. However, what I saw in the ad was dancing, friendly-looking, smiling West Indian fans. Meanwhile, the white man in the middle was groaning and rubbing his face with his hands, as though he was suffering in some way. Huh???!!!

    Are we supposed to think that the West Indian fans’ smiling and dancing is somehow bad? Or is it the fact that he is surrounded by fans of the other team? How does passing out chicken improve this situation, anyway? It does seem offensive to me (both because of the fried chicken issue and also the concept that dancing, smiling black people are a problem). Perhaps they should try making an ad where a man at a soccer match is surrounded by violent, racist white English soccer fans, and pacifies them with chicken? That would make more sense.

    As to claims that KFC Australia can do as it likes within Australia, I would reply that KFC is a U.S. company and they should consider how things may look to their home market. I would say this kind of ad content would have been better avoided. I wonder what KFC headquarters thinks of this situation.

  19. dersk wrote:

    @Danny: Yeah, Norway does a bit of whaling as well, but Japan has been the most blatant about gaming the system in terms of whales slaughtered for ‘research’ showing up in markets.

    The Japanese are being dishonest jerks; and the Sea Shepherds are a bunch of irresponsible egomaniacs who are lucky that they haven’t caused any deaths yet.

  20. metal mickey wrote:

    Iceland also hunts whales. But I think Japan is the biggest offender in whale hunting, they really turned it into an industrial scale operation. And I’m sorry, but I’ve no sympathy at all. I’m concerned for the world’s oceans.

    Mod Note – You can be as pro-ocean as you want to be, it doesn’t excuse racism. – LDP

  21. rubyat wrote:

    The KFC ad was the 4th in a series of ads where “Mick” the white guy in question offers fried chicken to people in order to: swipe the tv remote from his in-laws so he can watch the cricket on television, distract a secrurity guard so he can get a better seat at the cricket, and. . . shoot, another. . .I can’t remember the context, but you can see them all here. This is the KFC Australia site and includes all of the “Cricket Survival Guide” ads.
    http://www.kfc.com.au/cricket/index.asp
    Does this cast any light on this broo-ha-ha at all?
    Mick offered chicken to white people in 3 previous commercials! Yes, I thought it looked racist at first, and it was reasonable because of my American prism. However, seeing these, I can better understand the Aussie POV, and I’m sorry that KFC had to pull the ad because of American imperialism.
    Perhaps the only thing to do is for ad companies around the world to poll Americans first or only allow specific types of multi-cultural interactions to avoid such upset in the future.

  22. Danny wrote:

    So for the case of whaling, do you all think it would probably be “better” if Japan hunts fewer whales or just be honest about their so-called “research” even though it’s obvious what the experiements are for.

    Does their quantity of hunting or the very “common sleazy industry tactics” excuse people for making dehumanizing statements?

    It’s very possible to extend this arguement to all animals in the ocean and beyond it, right to our meat-agriculture industry. I’ve seen it in a few forums but then people just ignore them and go back to just bashing Japan (both the people and this particular practice).

    I’m uncomfortable with seeing animals killed too, but I’m not going to go as far as condemning all meat-eaters or people who don’t eat meat but are related to those who are.

  23. dersk wrote:

    @Mod – Well, I’ll certainly agree that the word “Jap” is offensive, but “dirty bastards” seems to apply fairly well to all parties involved. A pox on both their houses.

  24. bdsista wrote:

    My issue with the KFC ad, has nothing to do with “US imperialism” but the fact that 1. It lumps Afro Caribbeans together with all other Black people-to my knowledge, fried chicken is not really a Caribbean thing, so that’s false in relation to the people there. 2. Why is the poor man so miserable when he is surrounded by seemingly happy friendly people? This depiction has nothing to do with the US, and everything to do with racism, poor Mick he has to sit with all those Black people! 3. KFC essentially EXPORTED US racism. No one outside of the US has heard about the fried chicken watermelon and black people stereotype, so KFC can export it to Australia and teach Australians our fucked up racist stereotypes and everyone on here thinks thats cool?
    Even Tiger had the fried chicken comment from Fuzzy Zoeller when he won the Masters and I guess the rest of the ENTIRE planet never heard about it.

    Glad they pulled the ad, KFC knows better and just because they showed earlier ads with the guy with whites doesn’t make it any less jacked up.

    KFC doesn’t need to teach the rest of the world how to stereotype and disrespect Black people, we got plenty of that here and have had it for 300 years. So yes, this is a problem as it stereotypes the West Indians, the non present Black Americans and the poor white guy who is supposed to be soo unhappy that he is stuck sitting with some happy black folk. The entire ad is a wonderful lesson for my middle school children on racism and intolerance. They will get it, why don’t some of you?

  25. Danny wrote:

    Relating back to the KFC ad thing, on this site, this is a rhetorical question…

    The American media often has quite a bit of offensive material, both to its own people and others around the globe. Wouldn’t it make more sense for us Americans to be just as outrage and work harder on improving our own lot?

    In my mind, I can see these questionable images, but if others do not see and feel the same thing, what realistic option is there to do?

    We can not control other people’s minds. Those images may or may not lead to the same actions and attitudes similar in the US, and we readers have seen both cases.

  26. rubyat wrote:

    @bdsista “Mick” isn’t unhappy because he’s surrounded by black people, he’s unhappy because he’s seated with the wrong team’s fans! Have you ever been in a large, exciting game seated in the “wrong” stands? He can’t get up and cheer for his team, it’s awkward. Ever been a Broncos fan at a Raiders game? Me neither, but I can imagine. :)

    It’s not exporting “our” prejudice. Read the Australians’ reactions on other sites. No one was reading it like this. Most Australians didn’t see it black/white, they say Windies/Aussies (the cricket teams). Can’t that be possible? But that seems to be the only way Americans can see it. Says more about the state of racism in the US than Australia.

    They could have done this same with a white team and no one in the US would have had a problem. Too bad they were playing a “black” team. Why should the Australians have to cow to foreign sensibilities?

  27. Celeste wrote:

    @Danny: I think the problem with whaling vs. consumption of domesticated animals is how prolific a species is. Pigs are really smart animals, too (I feel bad about eating them but I do anyway) but we’re no where near running out of pork. Many species of whales have a long time between generations and I don’t think the populations can be harvested on an industrial scale for the long term. If whales had litters of 10-12 calves then it would eb a different situation.

  28. vcious wrote:

    As a foreigner, I have to agree with some that the stereotype is not very well-known abroad. Only people who have the English skills to consume American entertainment and have watched, for example, African-American comedians on comedycentral.com’s video archives or youtube break down these stereotypes or mention them in their routines. I remember listening to a vapid punk song that mentions the water-melon eating stereotype and thought, “Wow, random much?”.

    I also agree that this is really no justification – but advertising people are famously unaware of the issues around them.

    Nevertheless, I agree with bdsista and others that even if they didn’t employ the stereotype, there’s other questionable stuff in that commercial.

    I was watching the news with an acquintance of mine the other day and he said, as the whales in Japan story came up, “They should just kill all Japanese, bomb them again.” I was so appalled and angry I could hardly find the words.

  29. Jade wrote:

    As a West Indian myself, I am pretty sure KFC (An American company) does not differentiate between “ethniticies of black people”. I am very uncomfortable with this ad.

    Seriously, using KFC to try and “CALM” loud black people” down? Why isn’t the white guy giving other white people fried chicken? You think I don’t see right through that tripe, KFC?

    KFC is spreading a stereotype, point blank.

    Putting in non-American blacks DOES NOT make this any better or tolerable, IN FACT, I’m surprised and appalled at the audacity that KFC thought it could get away with this tripe.

    Sorry, KFC, not buying it.

    As a woman with West Indian heritage, I will never tolerate companies like KFC using black people of non-American heritage to be their “Go To” persons to spread their vicious stereotypes.

    Young Turks review
    http://www.youtube.com/watch?v=i_StDMpVhDk

  30. Danny wrote:

    Thinking about it for a bit, I see the valid point in species population.

    I really wouldn’t mind if people went ahead to protest about these issues or call names such as “dirty bastards”, but all the racial-ethnic talk does put me and possibly others off.

    Of course, people are going to be more appalled and defensive if they are faced with such talk. It doesn’t do anyone good if comments came to put animals above humans instead of making humans aware of the effects of their actions in the world.

  31. sarah wrote:

    Statements like

    “The Japanese are being dishonest jerks; and the Sea Shepherds are a bunch of irresponsible egomaniacs”

    point to the central issue with racism + whaling IMO. The (mostly white) people on the SS are not referred to as Australians, white, etc.; but one whaling ship crew or the government suddenly stands in for an entire race. As vcious mentions above, and as in the linked blogs, the racial backlash here is hateful and wrong.

  32. gatamala wrote:

    jvansteppes~ I hate that show. The arrogance of the anti-whalers is galling. They will get theirs out in international waters.

  33. Monica wrote:

    Since KFC says the commercial was released in the US “without their consent” one may presume that they did on some level know it would be a problem to Americans. I grant that we are more sensitive to these issues here (though I think that’s a good thing) but I don’t see why having the other fans wearing the other team’s color wasn’t enough – why they had to be West Indian fans. Perhaps the answer is that West Indies is the only team currently touring Australia or on the tour for which these commercials were created? Because otherwise it’s sort of offensive that he (1) feels threatened by BLACK people DANCING with DRUMS (are the grass skirts and spears just outside the frame?) and (2) distracts them from their pursuits with some food, like children or, worse, animals. It is not that different from commercials where some guy is threatened by a bear and in an absurdist solution distracts the bear with his new cool Blackberry, or whatever. It’s a bit too much of the “restless native” imagery, even aside from the fried chicken problem. I’m not sure the commercial would have been a whole lot better if it were for McDonalds. Or even M&Ms.
    Anyone in KFC, Australia or otherwise, who was involved in the production and pretends there was no trafficking in racist stereotypes in this ad, is disingenuous.

  34. JenRB wrote:

    @Monica The West Indies are touring Australia at the moment. That’s why they’re in the ad.

  35. Meg wrote:

    Maybe it’s time-lag between comments, but I think a little bit of context to the KFC ads is being missed, or it is seen as irrelevent due to the offensiveness of the stereotype in question?
    1. I’m almost certain (but don’t watch tv 24hrs a day) that the ads were shown during and around the Windies vs Oz test matches, so yes it was relevant to have WIndies supporters surrounding the aussie fan, not just a black/white thing.
    2. The “black people singing and dancing” was not threatening in the sense of you’re about to get clocked in the head, it was about the discomfort of wearing the wrong coloured jersey when surrounded by other fans (think red sox cap amongst a bunch of ny yankees). It was a situation that could have occurred with any other visible band of supporters – like i said in an earlier comment if it were the Ashes than the equivalent would be finding yourself plonked in the middle of the Barmy Army. Not threatening because they are singing and dancing, or going to attack you, but “threatening” in the sports sense – if you’re team collapses they’ll have a bit of a sledge.
    3. A little anecdotal, but typically over the summer of cricket, when cameras take in crowd shots there is usually amusement if there’s a guy wearing an aussie shirt amongst a bunch of fans wearing the other shirts, or vice versa – depending on how the game’s going something along the lines of “i hope he has a spare shirt in his bag”, “he might be walking home”, etc comes out of the commentators mouths.
    4. Although there have been incidents of racial abuse at the cricket, typically supportors of the travelling teams are welcome because they add atmosphere and something different to the game – Indians, Pakistanis, Sri lankans, WIndies, and the barmy army all give a slightly different feel to a crowd.But, if you’ve got on the other shirt you might be feeling a little out of place.

  36. ashlynn wrote:

    I’m pretty much past the actual KFC commercial itself. But what I’m not past is the weird apologist “we’ve never been exposed!” theme that’s running though comments(and not just here). If we’re looking at this through a nationalist lens, had an American went to another country and done something offensive, “we’ve never been exposed!” wouldn’t fly there or here, because as Americans we are required to hold the degree in knowing something about every culture0 but not vice-versa.

    And even if we’re not looking at this through a nationalist lens- come on- there’s no Black Americans outside of America? And are we going to sit here and pretend as if when many White people- and even non-white people for that matter! – see a Black person, they stop to wonder “But what ethnicity are they?” before they make a generalization/judgment?

    Furthermore, I’m not going to sit here and pretend like globalization hasn’t sent some awful stereotypes about Black people in general- emphasis on general because no matter what your culture as a Black person, there’s ALWAYS a Go Back To Africa insult waiting for you- abroad. Notice how the KFC ad was never meant for American viewers, yet simply leaked and was the commercial seen around the world in mere moments. We as a global society are opening our doors, primarily for monetary gain, but also for a cultural one, and with that it’s time to stop with the oversensitivity comments, derails, and dismissals and let’s take ownership of our mistakes as we continue to learn.

  37. pm wrote:

    ashlynn wrote:
    ” If we’re looking at this through a nationalist lens, had an American went to another country and done something offensive, “we’ve never been exposed!” wouldn’t fly there or here, because as Americans we are required to hold the degree in knowing something about every culture0 but not vice-versa.”

    (a) the key point there is ‘went to another country’. This ad didn’t involve anyone going to another country, your analogy would have to be an American doing something in the USA and being criticised from abroad because of what it would have meant in their context.

    (b) the US is in a position of power with respect to even other white-majority countries, so its not symmetrical

    (c) your clam that ‘Americans are required…’ is precisely the reverse of the reality! Americans are given licence for not knowing about other countries that is not given to other nations not knowing about the US.

    The mere fact of US cultural dominance means it comes up the second way round far, far more often than the first way. Very rarely do Americans have to think about how something looks from abroad because other countries don’t really register much with the US. I got here via the Guardian website. A major UK newspaper, but 3/4 of the blogs perma-linked to there are American. Does the NYT link to 3/4 UK (or Australian) blogs? Do you not think that means something?

    I don’t see how the question of whether there are black Americans outside the US is relevant to this ad. It clearly isn’t about Americans of any kind.

    The rest of the world hears about it when Americans are annoyed far more than the reverse.

    Anyway, to me that KFC ad is confusing and borderline.

    First off, I only know of the US ‘fried chicken’ stereotype because of once seeing a black US comedian doing a joke about it. Its a very US-specific thing.

    But…on the other hand…

    KFC is a US owned multinational, and given their origin and line of business they should probably be held to different standards from those appropriate to a small, local Australian company, and should have been aware it would end up being seen in the US. If you are a multinational corporation you need to have multinational sensitivities.

    Furthermore even in Australia I would have thought people would be aware that the usual ‘feeling unnerved by rival fans’ trope might carry other unfortunate overtones if those fans are black and the unnerved one is white, so I don’t think this ad was a well judged one. Whether they’d have done the same ad if the visiting team had been England, I have no idea, but it would certainly have worked a lot better then.

  38. pm wrote:

    sarah wrote:
    “the (mostly white) people on the SS are not referred to as Australians, white, etc.; but one whaling ship crew or the government suddenly stands in for an entire race.”

    Really? I don’t find that convincing. To me, in that sentence you quote, “Japanese” clearly doesn’t refer to a race but a nationality. Its the nation that practices and defends whaling, not the “race”. Ergo it is indeed ‘the Japanese’ who are doing it, just as it would be ‘the British’ if it were a British owned ship operating under licence from the British government or ‘the Americans’ if it were a US owned ship.

    The anti-Whaling ship, on the other hand, represents nothing more than themselves and whatever animal-rights group they are supported by, they don’t represent Australia as a nation, they are not supported by the Australian state (as far as I know).

  39. metal mickey wrote:

    @Mod: Racism against the Japanese is not ok and calling them ‘dirty Japs’ is out of the line. However the wholesale slaughter of animals that the Japanese government endorses is truly something special. Do you guys know about the dolphin drives?

    I think it is an area worth exploring, the intersection of enviroment and race. For instance, the Inuit are allowed to hunt whales for their subsistence, and because it’s a part of their culture. However they use traditional methods. The Japanese government also cites culture are a reason for the whale and dolphin killing but yet use the most modern technologies and machinery. How can this issue be solved?

  40. metal mickey wrote:

    @ashlynn: this isn’t a case of an Australian going to the States to offer fried chicken to an all-black basketball team, so your analogy makes no sense. That would not be ok. But we’re talking about an advert made by an Aussie division of a multinational FOR Aussies, about sport that is very big in Australia and totally unknown in the US. Even I didn’t know that the ad was about the atmosphere of the cricket game, and I have two cricket fans sitting upstairs right now. I don’t understand why people here keep bringing up white Americans, since they obviously are not the target for this ad.

    There just is no point in pointing fingers at each other all the time.

  41. Rainy wrote:

    Haha. So funny.

    1) I don’t believe any non-black person who says they have never heard about the chicken and watermelon stereotype. This is because every person I know who is from another country (Australia being one of them) seriously believes the black people and crime stereotypes. Believe me, some body who is not American, will say something like: it’s b/c they are true. Let’s stop playing games here. If foreigners don’t know certain things about America, then they shouldn’t know about America. But most people aren’t totally ignorant of American racist history because it keeps getting thrown back in our face when we talk about Australia’s racism.

    2) It is all about KFC to me. I don’t know why anybody would think this ad was okay. I don’t care if the West Indians were there playing cricket. Do they eat KFC in Trinidad and Tobago or where ever? I don’t think so. What did they think would happen having a large group of black people being pacified by a white guy giving them some chicken? I don’t care where it what country it was playing in. The media on this planet continually lumps black people into one monolithic group. They believe we think the same things, do the same crap, we dance, we sing and it’s annoying. It’s completely uncalled for to still see ads like this playing across the globe.

  42. KAT wrote:

    Hmm…maybe I was too specific. The mentality I described earlier essentially applies to the white Western world.

    Regardless if the ad was made for Australia, I doubt that there are not other nationalities present in Australia that would not be offended by this ad. The whole idea of “context” is futile. Do you excuse racism/bigotry/sexism/any other “ism” when it was not “intentional”? And furthermore, was not to be seen by others? This all reminds me of the time my white boyfriend’s father dropped a racial slur and “it wasn’t meant for my ears” and the slur “wasn’t really offensive to him” so therefore, I shouldn’t be offended.

  43. KAT wrote:

    *Extra “not” unnecessary in the second sentence. Excuse me.

  44. ashlynn wrote:

    @pm,

    Well have to agree to disagree because that very position of power the US sits in is a doubled edge sword: while there are certainly myriad cultural/racial offenses that are allowed to go unchecked, at that same token yes, there is a requirement for Americans to be a lot more culturally aware than many other places. And irregardless to the symmetry at play, seeing as every country has a culture- many cultures, actually- cultural awareness should be at the top of the to-do list. Especially if you are a country, or rather, a corporation, looking to make moves in a international market.

    Furthermore, I didn’t even mention the actual fried-chicken stereotype. The lone white man calms the black people by giving them food. Do you not see anything wrong with that? I’ve seen the other spots, and what people fail to mention or realize is that EVERYONE WAS WHITE. So yes, he gave other people food as well, but that’s like an experiment where there’s a control with no variable. Everything is on the same playing field; there is nothing different present that would possibly create a different outcome. I’m not going to delve into that, seeing as science class was a long time ago for me, but surely you are familiar with the fact that white is the standard- it’s when non white comes into play that you have a potential issue.

    and @metalmickey:

    I don’t think I mentioned white Americans. Black Americans, yes, but I was referring to white people in general. Furthermore, I agree with you completely- there’s no point in pointing fingers. However, there IS a point in having ownership and taking responsibility. Fine- the ad wasn’t meant for American eyes. But we saw them. I think a simple, “Though this wasn’t intended for American viewership, taking cultural differences into consideration, we do understand that this incident has changed things and we’d like to extend our apologies to anyone who, regardless of our intention, was offended,” would have done the trick. Yet no, instead we get- YOU AMERICANS THINK EVERYTHING IS ABOUT RACE AND ABOUT YOU MIND YOUR BUSINESS THIS IS FOR AUSSIES BY AUSSIES.

    I’m sorry, is that supposed to make anything better? For a country that is a pushing for tourism, that statement is hurtful and extremely exclusive. Thanks for asking for our dollars, but not giving a shit about our sense(ibilities).

  45. Latoya Peterson wrote:

    @metal mickey –

    There are many, many places that discuss the intersection of racism and environmental issues, or racism and anti-specism – check vegansofcolor.wordpress.com, particularly things written by Royce.

    But you are not going to argue that racists are justified in spewing hate on this site. We have the same issue with PeTA – not because people necessarily disagree with their animal rights stance (some do and some do not) but because they rely heavily on racism and sexism to get their point across, which is unacceptable.

    Interestingly, you bring up the Inuit as an example of sustainable practices – however, their habits have also been criticized by (predominantly white) crusaders trying to fix their “primitive” lifestyle. And there are many, many other ways to promote eco-sustainability and anti-animal cruelty than going out on some dumbass vigilante mission, harassing people at work. (And, I’m sure, that animal rights organizations in Japan would like some international support, not a bunch of outsiders ramming boats.)

    In sum: you critique the practice, not an entire nation/race of people.

  46. cafe wrote:

    Re: the australian ad

    (I’m not Australian, American or West Indian. I’m european. I’ve never seen a cricket game and I don’t know the context of international cricket games.)

    The probleme with this ad is that it mixes 2 or 3 stereotypes/tropes and people react to none, some or all of them according to their national context.

    Americans can’t expect people outside the US to be aware of all the stereotypes about black people. The western world is not a monolith that shares the same set of racist stereotypes. Some exist in most western countries, others are specific to a group of countries or a single one. “Black people love chicken” and “black people love watermelon” are american stereotypes.

    I find this ad insensitive and racist because of the “white guy tries to shut up noisy black people with a little trinket” trope. It’s a racist trope (”black people are loud”) mixed with a colonialist one (”white guy can buy the favors of black/brown people with some little trinket”). I believe these tropes exist in most if not all western countries with a colonial past.

    So a western company in a country founded by colonialists should have known better than approving this ad. This goes double for the australian branch of a US company who should know about the US stereotype. After all, the mothership is being held responsible.

    The fact that the little trinket is chicken will fly miles over the head of most non-americans and non-US residents unless they’ve read a bit about racism in the US. It doesn’t mean that racism and racist stereotypes don’t exist outside of the US, they do… and racism is increasing in my country.